oilily bag equity?

have you seen this?

http://bagbanco.com/

"The idea is that most women have 15-30 bags sitting in their closet collecting dust. Like many luxury products a designer handbag is a good investment. They retain a large portion of their initial purchase price. This new service will turn designer handbags into a liquid cash asset and thereby allow woman to reinvest in a new one.” according to their CEO.

She claims that she can get 80% of the original purchase price... if you're a bag brand like OILILY shouldn't this be your program? get your loyal customers 80% of their original purchase price for their old bag and then be right in front of them when the get the cash with a new bag to buy!

now if we could only do this for shoes!